The people behind how we build
Affordably is home to 52 people with expertise across engineering, design, marketing, and beyond. Together, we’re building a simpler and more accessible future for insurance.
Discover moreOur mission is simple insurance, made accessible
We believe insurance should be easy to understand, easy to choose, and easy to trust. That’s what drives everything we build.
What drives our leaders
Alex Matseikovich
CEO & Co-Founder
Alex leads Affordably with a belief that better systems create better decisions. He focuses on clarity, structure, and long-term thinking — turning complexity into something people can actually use.
He approaches growth with intention.
Not by pushing harder, but by refining what works and building for what’s next.
Outside of work, Alex is a husband and father of three.
Rodolfo Marrero
CTO & Co-Founder
Rodolfo leads technology at Affordably with a focus on precision, clarity, and performance.
He approaches development as a craft.
Aram Gushchyan
Chief Growth Officer
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Pete Kalasountas
VP of Revenue
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Michel Chelnokov
VP of Finance
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Meghan Parsons
Sr. Director of Health
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Nic Corwin
Senior Director of Affiliate Marketing
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Julia Matseikovich
Senior Director of Auto & Home
Part strategist, part philosopher driven by attention and purpose.
Aram believes growth starts with what we choose to see. At Affordably, he focuses on building systems that help people make better, more conscious decisions turning complexity into something meaningful. He sees attention as a responsibility: what we focus on shapes what we value, and ultimately who we become.
Outside of work, Aram finds balance through music and quiet connection with nature a reminder that clarity comes from slowing down and truly observing.
Let’s build together
We partner with teams to create better, smarter insurance experiences Partner with usThe principles behind Affordably
Customer first
People come before policies. Every product, feature, and decision starts with making insurance simpler and more helpful for real people.
Transparency
Trust is earned through clarity. We believe in honest communication, clear expectations, and straightforward experiences for customers and partners.
Simplicity
Complex problems deserve simple solutions. We remove friction, reduce confusion, and build experiences that are easy to understand.
Innovation
Always improving. Never standing still. We embrace AI, technology, and continuous experimentation to create better insurance experiences.
Collaboration
Great products are built together. We succeed by working across teams, listening to partners, and sharing ownership of every outcome.
Long-term thinking
Build for tomorrow, not just today. We invest in relationships, scalable technology, and sustainable growth that lasts.